Designer Nancy Tyagi from Barnawa village shines at Cannes

The sudden surge in interest in Nancy Tyagi is not just confined to the world of high fashion. The young woman, who used to sew her own clothes and model them, has become the latest sensation in the glamour industry for her remarkable journey to fame, particularly after her appearance at the Cannes Film Festival.

From the streets of her village Barnawa in Uttar Pradesh to the prestigious red carpet of the Cannes Film Festival, the 23-year-old has witnessed a meteoric rise in popularity. Her Instagram following skyrocketed from 700,000 to 2 million within days, and she has become a trending topic on social media platforms, grabbing the attention of mainstream press and celebrities like Sonam Kapoor, who have expressed interest in collaborating with her.

Despite initial apprehensions, Tyagi attended the Cannes festival as a fashion influencer and stole the spotlight with her striking poses and outfits, earning praise from the audience and fellow influencers alike. Overwhelmed by the positive response, she now aspires to design costumes for Sonam Kapoor and other prominent figures in the industry.

Tyagi, who hails from a modest background, had originally planned to pursue a career in civil services in Delhi but was deterred by financial constraints. Instead, she embarked on a journey as a fashion content creator, leveraging platforms like Instagram and YouTube to showcase her DIY skills and unique fashion sense. Her journey to Cannes was marked by months of hard work, during which she meticulously designed and created four outfits, each reflecting her distinctive style and creativity.

Tyagi remains grounded and focused on her passion for fashion design. She attributes much of her success to her younger brother, who has been her constant source of inspiration and guidance. Looking ahead, she envisions expanding her brand and creating more innovative designs, driven by her unwavering dedication and determination to succeed in the fashion industry.